Custom AI Systems - Marlow Advisory Group

Your Competitors Are Already Using AI to Sell Smarter. Are You?

We build custom AI systems that plug directly into your sales workflows, deal processes, and executive decision-making — not someday, but now. Every system we deploy is trained on your data, built around your operations, and designed to produce measurable results within 90 days.

The Real AI Problem Isn't the Technology. It's the Implementation.

Most companies know they need to move on AI. What they don’t have is someone who understands both the technology *and* the business well enough to build something that actually sticks.

That’s where we come in.

At Marlow Advisory Group, we’ve spent 30+ years inside the industries we serve — manufacturing, distribution, lighting, and electrical. We don’t parachute in with generic AI playbooks. We start with the operational friction your teams face every day and work backward to the right solution.

The Result: AI systems your people actually use — because they were designed around the way your business already runs.

AI Systems Already Working Inside Companies Like Yours

Every system below has been built, deployed, and adopted by real teams in real companies. These aren’t prototypes. They’re tools in daily use — and they’re producing results.

01 — Sales Enablement

Sales & Specification Coaching Bots

Stop losing deals because your newest rep couldn’t answer the question that mattered.

Your best salespeople carry decades of product knowledge, industry context, and specification expertise in their heads. The problem is that knowledge walks out the door every night — and it’s not available to the rep on the phone right now. Our Sales Coaching Bots put your organization’s collective expertise at every rep’s fingertips, exactly when they need it:

Instant, accurate answers to technical product and specification questions — no more "let me get back to you"
On-demand proposal drafts, client-ready emails, and technical explanations tailored to the conversation
Simulated discovery calls and objection-handling scenarios for faster onboarding and sharper skills
Guided walkthroughs of complex specification and project design decisions

The Outcome: Faster ramp times for new hires. Fewer lost deals from knowledge gaps. More selling hours per rep, per day.

02 — Sales Strategy

Consultative Sales Simulators & Strategy Coaches

Annual sales training fades. An AI coach built on your playbook doesn’t.

Training events are valuable, but the real work happens in the weeks and months after — when reps are back in the field making decisions alone. These simulators give your team a thinking partner that knows your customer segments, your competitive landscape, and your deal stages inside and out.

Scenario-based coaching tailored to your actual customer types and verticals
Account strategy and competitive positioning support, on demand
Sector-specific playbooks and objection maps that evolve with your market
Consistent reinforcement between live coaching sessions — so the training actually holds

The Outcome: Sales teams that stay strategically sharp between formal sessions and execute with more confidence on every call.

03 — Deal Intelligence

Internal Research & Deal Support Assistants

Your analysts are too expensive to spend half their week copying and pasting.

Advisory and investment teams generate enormous amounts of internal research, buyer profiles, and deal history. The problem isn’t the quality of the information — it’s the time it takes to find, organize, and synthesize it for each new opportunity.

Our Deal Support Assistants do the heavy lifting:

Extract and structure research, buyer data, and investor profiles from your existing systems
Analyze strategic fit and deal context against historical patterns
Generate curated opportunity briefs and target lists in your firm's format and tone
Deliver consistent, presentation-ready output — every time, without the manual grind

The Outcome: Faster deal flow. Higher-quality analysis. More capacity for the judgment calls that actually require a human.

04 — Executive Intelligence

Executive Market Intelligence Bots

You don’t need more information. You need the right three things that matter this week.

Executives are drowning in data, dashboards, and digests. What they actually need is a system that filters the noise and delivers short, high-signal briefings focused on what moves the needle for their specific business.

Our Executive Intelligence Bots are built to do exactly that:

Monitor market, regulatory, and economic signals relevant to your sector
Surface only the developments that materially impact your decisions — and explain why
Deliver concise briefings built for executive consumption, not analyst deep-dives
Focus on interpretation and strategic implications, not raw data dumps

The Outcome: Better-informed decisions, faster. Without adding another hour of reading to your week.

70%

of a typical rep’s week is spent on non-selling tasks. Our systems cut that dramatically.

~10

average number of tools a sales team juggles to close a single deal. We consolidate and simplify.

3–5%

of global sales spend is unlockable through embedded AI workflows (McKinsey). That’s real margin waiting to be captured.

Technology Without Adoption Is Just Expensive Shelfware.

Building the AI is only half the equation. The other half — the half most firms skip — is making sure your team actually uses it. Consistently. Under real-world pressure. Without adding complexity to an already overloaded workflow.

That’s why every AI deployment is paired with MAG’s Rep Coaching & Execution Intelligence Program — a focused 90-day engagement designed to turn new tools into daily habits.

The guiding principle: The 80/20 rule. We help your reps consistently execute the highest-leverage 20% of activities that drive the majority of their outcomes.

The Result: AI that’s not just deployed, but adopted. Not just adopted, but producing measurable results.

90-Day Program at a Glance

Phase 1 — Days 1–20: Sales Workflow & Tool Audit.
We map your current processes end-to-end, identify the bottlenecks, and define the specific, high-leverage activities where AI will have the biggest immediate impact.

Phase 2 — Days 15–60: Rep Coaching & Enablement
We teach your reps exactly what to use, how to use it, and how to integrate it into their daily selling — without adding time to their day. This isn’t a training seminar. It’s hands-on coaching in the workflow.

Phase 3 — Days 45–90: Systems & Automation Roadmap
Once your team is comfortable and producing results, we build the playbook to scale — lightweight systems and automations that lock in the gains and compound over time.

Why Companies Choose Marlow Advisory Group for AI

There’s no shortage of firms that will build you an AI chatbot. What’s rare is a partner who understands your industry deeply enough to build something that actually works inside it.

We know your business. 30+ years of senior leadership experience in manufacturing, distribution, and the lighting/electrical industries. We’ve sat in the seats your teams sit in. We’ve managed the channel relationships, run the sales organizations, and navigated the specification markets. That context isn’t optional when building AI that works — it’s the foundation.

We build for adoption, not demos. Every system we deploy is designed around how your team actually operates — not how a technology vendor thinks they should. If your people won’t use it under pressure, we don’t build it.

We stay until it works. Our 90-day program isn’t a handoff — it’s an embedded engagement. We coach, iterate, and refine until your team is producing measurable results. That’s the standard.

Let's Start With the Problem Not the Technology.

Every engagement begins with a conversation about what’s actually slowing your team down. If AI is the right answer, we’ll build it. If it’s not, we’ll tell you that too.

Tell us what you’re trying to solve.